Collection: POLAR SKATE CO.

Born in Malmo, Sweden from the mind of the legendary Pontus Alv, comes Polar Skate Co. Featuring a team consisting of Nick Boserio, Oskar Rozenberg, Aaron Herrington, Dane Brady, Paul Grund, Shin Sanbongi among others. Their film library "In Search of the Miraculous", "I Like It Here Inside My Mind, Don't Wake Me This Time" and "Sounds Like You Guys are Crushing It" are absolute must watches. All of their goods are made in Europe with an unrelenting focus on quality. Polar softgoods are built to last and stylish as hell. All tops are on custom bodies using the finest materials. Their pants are so good, every other brand is ripping them off. Polar jeans (which includes the classic Big Boy jean and '93 among others) are by far the best quality denim in skateboarding. Slightly more expensive than the competition but they will last you forever. Life is too short to cheap out on your pants!